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Wheaton Shows Off Way to Smell Fragrance Through a Package

Its Perfumed Screen works by mixing fragrance with the screen printing ink.

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By: Charlie Sternberg

Associate Editor


Wheaton
allows consumers to feel a fragrance without opening the packaging—and showcased this benefit at Luxe Pack New York.

Wheaton’s special technique—"Perfumed Screen"—mixes fragrance with screen printing ink to offer a new sensory experience where you can smell the perfume through the outside of the packaging.

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